Discover the Viral Nation Rooftop Experience
For three incredible days during Cannes Lions 2024, we had the opportunity to document, as photographers, the vibrant and energizing atmosphere on the rooftop of the Palais des Festivals, where Viral Nation set up an exclusive space for event participants.
This unique venue offered a variety of experiences, from a makeup station in collaboration with e.l.f. Cosmetics, to relaxing massages, gourmet meals, and a refreshing Juice Bar. The space served as a haven for attendees to recharge and connect while enjoying a panoramic view of Cannes, the Mediterranean Sea, and the stunning Lérins Islands.
In addition to the relaxation and refreshments, the rooftop featured intimate conferences focusing on the latest trends in communication, advertising, and online influence. Industry experts shared insights on the future of digital marketing and influencer strategies, making it not just a place to unwind, but a hub of innovation and knowledge sharing.
Surrounded by the buzzing energy of the Cannes Lions festival, this rooftop oasis was the perfect retreat before attendees ventured back into the festival’s fast-paced events and legendary parties.